Example 3. Corporate Mission Awareness

Large Multinational Company, one department of 70 people.

To Improve the employees knowledge of the Corporate Mission.

and

To integrate the team better, and allow them to spend time together.

The client wanted:

• A competitive day, with a central theme
• Activities interlinked
• Mixture of outdoor and indoor tasks
• A fun and enjoyable day

The full day event, held at a conference centre involved the seven teams of ten people completing seven very varied activities throughout the day. Activities included:

Chasm Crossing
Archery Team Challenge
Leap Frog Logistical Problem
Spaghetti Towers
Human Sheep
Blindfolded Minefield
Cryptic Treasure Hunt

The score for each activity was transferred onto a master score so the teams knew how they were doing compared to the other teams. This gave a strong sense of competition and motivation throughout.

In addition the teams were given a strong sense of identity (they chose to use different country names related to the company) and were able to use those to increase the competition between teams.

Each different activity illustrated one of the company mission statements - for example:

"Manage Change"

"Go for niche and market share"

and the teams had to think hard about strategies in order to score highly. In addition there was a finale activity in which the whole group were involved, which gave a great finish to the day.

Prizes were given out at the company dinner that evening.

This event cost £55 per person plus VAT, based on a group of 70 people for a full day. This included:

• All activities, staff and equipment
• Full event management
• £5 million public liability insurance

Additional costs included:

• Conference centre facility fee (use of meeting rooms, accommodation, catering and evening dinner.